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News Abstract
By: PointLine Media Research & Editorial Team
September 14, 2026
Smalls Sliders has updated its menu with two Dr Pepper-themed drinks, available at all locations through October 11. The lineup features the return of the Dr Pepper Swirl shake and the debut of a Dirty Dr Pepper.
The Dr Pepper Swirl is a hand-spun milkshake incorporating vanilla base with soda syrup. It returns to the menu following positive consumer response during its initial run last year.
The new Dirty Dr Pepper blends the soda with strawberry puree and vanilla. This addition marks the company's first entry into the popular dirty soda trend.
The beverage industry is seeing a surge in demand for customized soft drinks, often referred to as "dirty sodas," which typically involve mixing carbonated beverages with various flavored syrups, creams, or fruit purees. Recent market data indicates that consumer interest in these specialized drink combinations has grown significantly, with search volume for the category reaching record highs.
By integrating these trends into their existing menu, quick-service restaurant chains are looking to drive foot traffic and increase engagement with loyalty members. This strategy leverages the popularity of legacy soda brands while providing customers with personalized, limited-time options that encourage repeat visits.