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News Abstract
By: PointLine Media Research & Editorial Team
July 24, 2026
Singapore-based Brew Interactive has achieved official LinkedIn Ads certification for its entire staff. This designation covers key competencies including marketing strategy, campaign execution, and creative design.
The agency is the first in Southeast Asia to reach this milestone. The certification program ensures the team maintains up-to-date knowledge of platform tools, audience targeting, and performance metrics.
Management stated that the move aims to enhance campaign results for B2B tech and manufacturing sectors. The agency plans to continue prioritizing staff development to handle evolving digital advertising requirements.
As B2B buying cycles become increasingly complex and digital-first, agencies are under pressure to demonstrate verifiable expertise on specific platforms. LinkedIn remains the primary channel for professional networking and B2B lead generation, making standardized certification a key differentiator for agencies seeking to manage high-stakes ad budgets.
This trend reflects a shift toward technical proficiency over generalist marketing. Agencies are increasingly investing in official platform credentials to build trust with corporate clients who require precise audience targeting and measurable return on investment.